The Art of Clean
PRODUCT DESIGN & PACKAGING / BRAND IDENTITY / BRAND ARCHITECTURE / CREATIVE DIRECTION
The words TAO Clean, are short for “The Art of Clean.”
The Aura Clean System reimagines our relationship with an everyday object to combine useful, innovative technology, both quickly and seamlessly entwined with your cleaning routine. The two functioning pieces, the brush, and base, are symbiotic and work together to form a whole. The shape is designed to live in your bathroom environment albeit gently with the absence of sharp corners.
As well as offering powerful, automated brushing more efficient to manual washing, the design inherently protects from environmental pollutants; routinely vaporizes pathogens with UV-C light smart technology, while charging and drying the brush. It makes the system ready for use when you are.
Orbital Facial Brush & Cleaning Station
PRODUCT DESIGN & PACKAGING / product IDENTITY / CREATIVE DIRECTION
Sonic Toothbrush & Cleaning Station
PRODUCT DESIGN & PACKAGING / product IDENTITY / CREATIVE DIRECTION
TAO Brand Extensions
PRODUCT development & PACKAGING / BRAND extension IDENTITY / BRAND ARCHITECTURE / CREATIVE DIRECTION